API Reference › Google Ads › update_display_demographics

update_display_demographics

Google Ads Write

🚨 **IF THIS TOOL RETURNS A QUOTA ERROR:** - The error message will include a clickable upgrade link - Show the FULL error message to the user (it contains the upgrade link) - DO NOT attempt to work ar

Endpoint

POST https://api.adspirer.ai/api/v1/tools/update_display_demographics/execute

Headers

Description

🚨 **IF THIS TOOL RETURNS A QUOTA ERROR:** - The error message will include a clickable upgrade link - Show the FULL error message to the user (it contains the upgrade link) - DO NOT attempt to work around the error or use alternative data - DO NOT create campaigns or perform actions without valid tool data - STOP and direct the user to upgrade via the provided link Update demographic targeting on a Display ad group via the exclude-the-inverse pattern. This tool adds NEGATIVE criteria for every demographic value NOT in your target list. It does NOT remove prior negative criteria — use `remove_display_criteria` if you want to clear old exclusions first. **Input keys** (all optional — only groups you pass are modified): - `age_ranges`: subset of `AGE_RANGE_18_24, AGE_RANGE_25_34, AGE_RANGE_35_44, AGE_RANGE_45_54, AGE_RANGE_55_64, AGE_RANGE_65_UP, AGE_RANGE_UNDETERMINED` - `genders`: subset of `MALE, FEMALE, UNDETERMINED` - `parental_statuses`: subset of `PARENT, NOT_A_PARENT, UNDETERMINED` - `income_ranges`: subset of `INCOME_RANGE_0_50, INCOME_RANGE_50_60, INCOME_RANGE_60_70, INCOME_RANGE_70_80, INCOME_RANGE_80_90, INCOME_RANGE_90_UP, INCOME_RANGE_UNDETERMINED` **Example — target women aged 25-44 only:** ``` demographics: { "age_ranges": ["AGE_RANGE_25_34","AGE_RANGE_35_44"], "genders": ["FEMALE"] } ``` **Execution time:** 2-5 seconds.

Request body

All tool arguments are wrapped in an arguments object.

FieldTypeDescription
ad_group_idstring requiredTarget Display ad group ID.
customer_idstring optionalRequired for multi-account users.
demographicsobject requiredKeys: age_ranges (AGE_RANGE_18_24..AGE_RANGE_65_UP, AGE_RANGE_UNDETERMINED), genders (MALE, FEMALE, UNDETERMINED), parental_statuses (PARENT, NOT_A_PARENT, UNDETERMINED), income_ranges (INCOME_RANGE_0_50..INCOME_RANGE_90_UP, INCOME_RANGE_UNDETERMINED). Google targets via exclude-the-inverse: we add NEGATIVE criteria for everything NOT listed.

Example request

{
  "arguments": {
    "ad_group_id": "string",
    "demographics": {},
    "customer_id": "string"
  }
}

Example responses

200 — Success

{
  "success": true,
  "data": {
    "text": "(tool-specific textual output for update_display_demographics)",
    "quota": {
      "used": 42,
      "limit": 150,
      "tier": "plus",
      "period_end": "2026-05-01"
    }
  },
  "tool": "update_display_demographics"
}

400 — Tool-level error (bad arguments / multi-account selection)

{
  "success": false,
  "error": "You have 25 meta_ads accounts connected. Please specify which account to use by passing the ad_account_id parameter:\n  - Acme Holdings (ad_account_id=\"act_123456789\")\n  - Acme EU (ad_account_id=\"act_987654321\")",
  "is_error": true,
  "tool": "update_display_demographics"
}

402 — Quota exhausted

{
  "success": false,
  "error": "\ud83d\udea8 Monthly limit reached (150/150 tool calls on Plus tier).\nUpgrade to Pro at https://adspirer.ai to keep building.",
  "is_error": true,
  "tool": "update_display_demographics",
  "quota": {
    "used": 150,
    "limit": 150,
    "tier": "plus",
    "period_end": "2026-05-01",
    "upgrade_url": "https://adspirer.ai"
  }
}

Try it live

Interactive: Swagger UI

Machine-readable: OpenAPI 3.1 spec · llms-full.txt

More tools: Google Ads · All tools

Adspirer REST API — get an API key at adspirer.ai/keys · adspirer.ai