API Reference › Google Ads › pause_ad_group

pause_ad_group

Google Ads Write

🚨 **IF THIS TOOL RETURNS A QUOTA ERROR:** - The error message will include a clickable upgrade link - Show the FULL error message to the user (it contains the upgrade link) - DO NOT attempt to work ar

Endpoint

POST https://api.adspirer.ai/api/v1/tools/pause_ad_group/execute

Headers

Description

🚨 **IF THIS TOOL RETURNS A QUOTA ERROR:** - The error message will include a clickable upgrade link - Show the FULL error message to the user (it contains the upgrade link) - DO NOT attempt to work around the error or use alternative data - DO NOT create campaigns or perform actions without valid tool data - STOP and direct the user to upgrade via the provided link Pause an ad group so none of its ads serve. Works on ad groups of any channel — Search, Display, PMax, Demand Gen, YouTube. This is REVERSIBLE using resume_ad_group. **Parameters:** - ad_group_id: The ad group ID to pause (REQUIRED) - customer_id: Optional **Execution time:** 1-2 seconds **When to use:** - User wants to pause an entire ad group while keeping its sibling ad groups running - New build SOPs that require ad groups to start PAUSED until launch (PMax/Search SOPs) - Temporarily silencing a themed ad group without removing it **Note:** This is the ad-group-level counterpart to `pause_ad` (ad-level) and `pause_campaign` (campaign-level). Unlike `update_display_ad_group`, this works for Search ad groups too.

Request body

All tool arguments are wrapped in an arguments object.

FieldTypeDescription
ad_group_idstring requiredThe ad group ID to pause. Get from get_campaign_structure or list_ad_groups. Works on Search, Display, PMax, Demand Gen, and YouTube ad groups — unlike update_display_ad_group, which is Display-only.
customer_idstring optionalGoogle Ads customer ID. Required for multi-account users. Get from get_connections_status.

Example request

{
  "arguments": {
    "ad_group_id": "string",
    "customer_id": "string"
  }
}

Example responses

200 — Success

{
  "success": true,
  "data": {
    "text": "(tool-specific textual output for pause_ad_group)",
    "quota": {
      "used": 42,
      "limit": 150,
      "tier": "plus",
      "period_end": "2026-05-01"
    }
  },
  "tool": "pause_ad_group"
}

400 — Tool-level error (bad arguments / multi-account selection)

{
  "success": false,
  "error": "You have 25 meta_ads accounts connected. Please specify which account to use by passing the ad_account_id parameter:\n  - Acme Holdings (ad_account_id=\"act_123456789\")\n  - Acme EU (ad_account_id=\"act_987654321\")",
  "is_error": true,
  "tool": "pause_ad_group"
}

402 — Quota exhausted

{
  "success": false,
  "error": "\ud83d\udea8 Monthly limit reached (150/150 tool calls on Plus tier).\nUpgrade to Pro at https://adspirer.ai to keep building.",
  "is_error": true,
  "tool": "pause_ad_group",
  "quota": {
    "used": 150,
    "limit": 150,
    "tier": "plus",
    "period_end": "2026-05-01",
    "upgrade_url": "https://adspirer.ai"
  }
}

Try it live

Interactive: Swagger UI

Machine-readable: OpenAPI 3.1 spec · llms-full.txt

More tools: Google Ads · All tools

Adspirer REST API — get an API key at adspirer.ai/keys · adspirer.ai